With only around a week to go till the kick off of the 2010 world cup of football (or soccer for all you Americans reading this) NoiQ has finally added live betting on their site. In case you are not familiar with the format of live betting it basically means that you can place bets on games while they are already running (as opposed to only able to being bet before the game starts). At least on the first glance the live betting system at NoiQ looks really solid and easy-to-use. And best of all there appears to be loads of games that you can place bets on. If their system proves to be also good in action we might even have to re-consider our best live betting sportsbooks list.